Does Your Brand Need a Persona?

http://asiabettors.com/?prestiee=j%27ai-le-beguin-site-de-rencontre&38d=e2 If your brand doesn’t have a persona, it might be time to think about giving it one. Once people connect your product or service with an identity, a link is forged. They can associate certain qualities with what you offer and understand the benefits of being a patron. As a result, you’ll drum up more interest and gain customers.

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5 Great Ways Small Business Owners Can Spread Their Brand Narrative

http://sat-rent.de/deribbebe/16836 Creating a brand narrative isn’t enough. It needs to go out into the world for it to help your small business. If people don’t know about your story, it’s not going to work. Here are a few things you can do to get the word out.

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